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Employer Brand Insights

Don't miss the latest from exaqueo's experts including industry news and trends, insights from our research, client work, and lessons learned.

Insight
Talent and HR News Weekly Update: The Psychology of Working Together
Oct 3, 2019
Nov 21, 2014
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Talent and HR News Weekly Update: The Psychology of Working Together

Psychology can be applied to almost everything. Wonder why companies pick certain colors to be a part of their logo? They are trying to tap into something deep into your psyche to evoke an emotion they want associated with their brand. The same applies to the workplace and working together - there i

Announcing: exaqueo's Virtual Food Drive!
Oct 3, 2019
Nov 19, 2014
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Announcing: exaqueo's Virtual Food Drive!

exaqueo is pleased to announce our virtual food drive this holiday season to help our neighbors in the local community where we are based. We’re donating to the food pantry at the United Community Ministries (UCM), a four-star charity, and it couldn’t be easier to help give someone a meal this holid

Talent and HR News Weekly Roundup: Leadership Insights
Oct 3, 2019
Nov 15, 2014
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Talent and HR News Weekly Roundup: Leadership Insights

Anyone can demonstrate leadership qualities, regardless of your level. You don't need to be CEO of a company to demonstrate leadership. Below are some of the latest articles sharing thoughts on leadership and improving your skills in this area. 1) Leader, Know Yourself from Lead Change Group"Servant

Five Ways to Make Performance Reviews Bearable and Valuable
Oct 3, 2019
Nov 14, 2014
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Five Ways to Make Performance Reviews Bearable and Valuable

As we near the end of the year, forget the turkeys and trees. It's performance evaluation time. From startups to Fortune 500 companies, we all crave feedback. It's the rare (and unfortunate) professional who doesn't care how s/he performs. For the most part, we all want to know: "what can we do bett

Talent and HR News Weekly Update: Tips for Making the Right Hiring Decisions
Oct 3, 2019
Nov 7, 2014
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Talent and HR News Weekly Update: Tips for Making the Right Hiring Decisions

Probably one of the hardest business decisions is a hiring decision. There are so many variables to consider, and it's an expensive commitment. Some people rely on their gut, some pepople rely on more quantitative criteria. Whatever your method, here are some tips for making the right hiring decisio

Talent and HR News Weekly Update: Getting - and Keeping - the Right Employees
Oct 3, 2019
Oct 31, 2014
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Talent and HR News Weekly Update: Getting - and Keeping - the Right Employees

Attracting new employees is hard enough. It's a huge investment, and you could spend months or even years trying to find that diamond in the rough. Now that you found that diamond, it doesn't end there. Retaining the right employees is a whole other beast. This week's Talent and HR News Weekly updat

exaqueo is Growing!
Oct 11, 2019
Oct 24, 2014
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Susan LaMotte

exaqueo is Growing!

We know, you can't always pronounce our name (it's ex-ACK-we-o) and you may wonder why we're always lowercase (exaqueo: we want to stand out as a brand), but you won't wonder why we're growing. It's easy to understand: organizations are recognizing the importance of standing out from the crowd. The

Talent and HR News Weekly Roundup: Achieving the Best Company Culture
Oct 3, 2019
Oct 24, 2014
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Talent and HR News Weekly Roundup: Achieving the Best Company Culture

We are on a culture kick over here at exaqueo (have you seen our recent posts here, here, and here???). Could be the neat projects we're currently working on, or it could just be our general excitement around this content (we geek out with this stuff). We'll continue the trend in this week's Talent

How Do You Size Up When Answering Candidate Questions about Culture?
Oct 3, 2019
Oct 22, 2014
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How Do You Size Up When Answering Candidate Questions about Culture?

When it comes to interviewing, there are so many resources out there to help individual candidates prepare. These resources cover almost everything you can think of – how to dress, how firm to shake hands, how you should use body language…and most importantly, how to answer interview questions. Ther

Local Career Development: RecruitDC
Oct 3, 2019
Oct 21, 2014
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Local Career Development: RecruitDC

It's great to have recruiting, HR and business networking friends all over the country and world. But as any good HR/talent professional knows, if any or all of your work is local, you MUST be involved in the local community.Take Washington, DC for example. My hometown for the past 15+ years (sorry

Talent and HR News Weekly Update: Making Sure Employees Are Happy
Oct 3, 2019
Oct 17, 2014
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Talent and HR News Weekly Update: Making Sure Employees Are Happy

Earlier this week, we shared an interview with Lily Cua from Aspire about providing employees meaningful company perks. This is all part of a larger effort to improve the work experience, and thus hopefully give employees the warm and fuzzy feeling that makes them want to stick around (there's more

Providing Meaningful Perks to Employees: Q&A with Aspire Co-Founder, Lily Cua
Oct 3, 2019
Oct 13, 2014
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Providing Meaningful Perks to Employees: Q&A with Aspire Co-Founder, Lily Cua

You hear about company perks at companies, particularly startups, all the time: from kegs on Fridays (and not just beer kegs) to unlimited snacks to nap pods. At exaqueo, we often share with our clients that perks don’t make a culture. Rather, they should reflect a culture. That’s where the comp

Talent and HR News Weekly Roundup: The Benefits of Employee Training
Oct 3, 2019
Oct 10, 2014
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Talent and HR News Weekly Roundup: The Benefits of Employee Training

We hear about the need for training time and time again when working with growing companies. Oftentimes, the company starts out in a "figure it out" mode. As you scale, and add new employees, this mentality is less dependable to ensure high quality for your customers or clients. In this week's Talen

Talent and HR News Weekly Update: Using Technology to Your Advantage
Oct 3, 2019
Oct 3, 2014
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Talent and HR News Weekly Update: Using Technology to Your Advantage

Technology is on this planet to make life easier. But that's not always the case when your computer freezes after you spent 30 focused minutes on a PowerPoint presentation, and you didn't save recently (and autosave didn't capture the last 15 minutes of brilliant work!). Well, we've gathered some ti

Is A Company's Culture For Real? Or Just BS? Here's How to Tell.
Oct 3, 2019
Sep 30, 2014
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Is A Company's Culture For Real? Or Just BS? Here's How to Tell.

Between cool perks and lists of values on walls and career sites, it seems like it's easy to get a sense of a company's culture. But when we ask job seekers, they usually use benign and visceral words like "cool" and "seems like a great place to work." Similarly, our clients are often asking: "can

Talent and HR News Weekly Update: Effective Employee Incentives & Motivators
Oct 3, 2019
Sep 26, 2014
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Talent and HR News Weekly Update: Effective Employee Incentives & Motivators

Managers are always looking for new and different ideas to keep their teams incentivized and motivated. To help give you some food for thought, we've pulled recent articles for this week's Talent and HR News Weekly Update that feature some new and effective employee incentives and motivators to keep

Four Ways to Stop Pretending You Know Your Workforce
Oct 3, 2019
Sep 22, 2014
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Four Ways to Stop Pretending You Know Your Workforce

Most leaders think they know their employees. When CEOs, CHROs and executives describe their company's culture they usually launch into a laundry list of descriptors: innovative, energetic, committed, supportive. Recently, I asked a leading HR executive how she knew her culture was this way. Witho

Talent and HR News Weekly Roundup: Trends for Recruiting Functions & Challenges
Oct 3, 2019
Sep 19, 2014
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Talent and HR News Weekly Roundup: Trends for Recruiting Functions & Challenges

Hard to stay on top of the latest trends in recruiting? We've got you covered. This week's Talent and HR News Weekly Roundup features trends for recruiting functions and challenges for a myriad of sources. Enjoy!1) Recruiting Isn’t Enough Anymore; Business Advising is the New Norm for Corporate Recr

Talent and HR News Weekly Update: Hiring the Right Leadership
Oct 3, 2019
Sep 12, 2014
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Talent and HR News Weekly Update: Hiring the Right Leadership

Your leadership team and management are a key part of your company. A company's strategy is pushed down to all employees through these crucial levels, so it is important the right people are in place for these roles. That starts with hiring the right leadership. Here are some articles to help you th

The HR Newbie's Cheat Sheet
Oct 3, 2019
Sep 8, 2014
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The HR Newbie's Cheat Sheet

There’s something I love about working with young, aspiring HR professionals. They’re hungry to grow, don’t have any of the misconceptions about HR (yet) and have a real opportunity to dispel some of the myths about the value of HR. One of the things they always ask is “how can I learn more about w

Talent and HR News Weekly Update: Ways to Inspire and Motivate Employees
Oct 3, 2019
Sep 5, 2014
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Talent and HR News Weekly Update: Ways to Inspire and Motivate Employees

Coming up with new and unique ways to continuously inspire and motivate employees is hard when you're juggling many things at once. This doesn't always stay top of mind, and it's easy to neglect. To give you some ideas, we've put together a grouping of articles on ways to inspire and motivate employ

Talent and HR News Weekly Roundup: Big Data in HR
Oct 3, 2019
Aug 29, 2014
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Talent and HR News Weekly Roundup: Big Data in HR

In honor of our most recent announcement launching The Workforce Lab (did you see it? Here it is in case you missed it), this week's Talent and HR News Weekly Roundup focuses on big data in HR. Big data is making a splash outside of HR, so here are ways the HR world can leverage the latest trend.1)

Talent and HR News Weekly Roundup: Why HR is Important to Your Business
Oct 3, 2019
Aug 22, 2014
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Talent and HR News Weekly Roundup: Why HR is Important to Your Business

When thinking about "business," what comes to mind first is finance, selling goods and services, advertising...Human Resources is not necessarily at the top of the list. Yet it's a necessary function to keep a business running because no matter what, there are people involved in a business. And not

exaqueo Launches The Workforce Lab
Oct 3, 2019
Aug 18, 2014
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exaqueo Launches The Workforce Lab

Lately, we've all been obsessed with big data. We love the idea of being able to analyze data patterns and better predict who to hire and how to better manage and develop the talent we already have. For organizations trying to scale, it may mean developing dashboards or analyzing existing processes